Selling a property in Belfast
HERE in Northern Ireland there are some things that so deeply embedded in our make-up that now they are taken as being DNA-transmitted. One such example is our fixation with home ownership.
While our counterparts in Germany, France, Italy, Spain and much of Scandinavia may be happy to rent, to those in the UK and the Republic of Ireland, ownership remains all-important.
For years it was said that ‘an Englishman’s home is his castle’.
And over the years we have bought into the notion that it also applies on this side of the Irish Sea. Now we too aspire to home ownership. There aren’t too many examples of rented castles…
The numbers of houses for sale in Belfast, and the interest in them, mirror that reality. And although the crash of 2008, the recession which followed and the impact that had on house prices here momentarily derailed the ownership locomotive, little by little it has been getting back on track.
South Belfast in particular is on the up and up with properties in the Stranmillis, Malone and Lisburn Road areas much in demand. Things are buoyant in the east of the city, too, with Ballyhackamore now regarded as being a prime location.
When it comes to house-hunting, of course, much has changed in the past two decades. In terms of house-selling, gone are the days of reliance on an ad in the Tele and a For Sale board in the garden or else nailed to the wall above the front door.
We’re a much more sophisticated, technologically literate lot these days, with social media and on-line searches now our weapons of choice when we set about trying to sell – or buy – a property.
If they are to survive in what is a much-changed, highly competitive marketplace, Belfast estate agents really do have to be up to speed in order to meet the demands and expectations of today’s laptop, smart phone and tablet conversant house sellers and buyers.
Certainly Aria have risen to this challenge by appointing knowledgeable staff who are completely at home in that environment. In addition they have quipped themselves with the latest hi-tech gadgetry and offering 24-hour on-line access. Even their office opening hours eclipse those of rivals still stuck in the 9-5 era.
And they offer a number of additional services, all designed to make the whole house-selling process easy, straightforward, stress-free and successful. Call it a case of positive results via simplicity.
As per Aria’s approach to rental accommodation, attention to detail is everything when it comes to residential property sales. In other words, they insist on every box being ticked, with nothing being left to chance.
“Do that and you will sell the property,” is the mantra.
There is no doubt that trying to sell property can be worrying for those intent on matching their home with the right buyer. That being the case, working hand in hand with an estate agent who minimises the hassle whilst maximising the seller’s return makes sense.
To that end, openness, transparency and honesty are Aria watchwords.
They tell it like it is; their valuation of a property is based on how others of comparable standard in the same locality have sold. They provide evidence of how the prices those homes have fetched, for which reason the seller knows the asking price being recommended is realistic valuation and fair.
No exaggeration, no hopelessly unrealistic assessments, no promises which cannot – and therefore will not – be kept.
Free valuation is part of the service, incidentally.
With more and more people going on-line to find property for sale in Belfast, Aria have invested accordingly. Up-to-date technology, around-the-clock access, national and international marketing and support at every stage of the process are all part of the deal.
Aria offer honest feed-back as to possible modifications and improvements the would-be seller could make in order to boost the prospects of a sale. Again, it’s a case of tell-it-straight honesty rather than tip-toeing around the subject out of fear of causing offence or upsetting the vendor. If that bright red room with the black skirting board is a handicap, Aria will tell you!
In brief, they level with their clients, telling it like it is based on their knowledge of what modern-day buyers want and expect. That way, the desired result is achieved a lot more often - and a lot more quickly.
Because there is no shortage of houses for sale in Belfast, getting the selling process right is key.
The importance of first impressions cannot be over-emphasised, nor can the value-for-money return on an investment in a shampooed – or better still, new - carpet, a freshly decorated entrance hallway, the tidy-up of a garden or the removal of clutter that has been sitting in the back garden for months, or even years, and is never going to be a plus in the eyes of a potential buyer when it comes to selling points.
A for-sale house has to look attractive and here, too, Aria offer advice based on experience.
Having invested heavily in on-line know-how, high quality cameras and some of the latest technology, they are able to show any on-sale property in its best possible light – literally.
This means that if they have taken photographs which do not meet their standards of excellence, they will then take more to ensure that those who see them cannot fail to be impressed. Rest assured, therefore, that photographs which are too dull or show just half a bedroom because the camera used was not good enough to capture it in its entirety will not feature on any Aria site. They set the bar very high for themselves – and their results confirm that such attention to detail yields results.
They know that buying a house almost certainly is the biggest purchase most of us will ever make. For that reason Aria believe that anyone who uses them to enable that is deserving of the very highest level and standard of support.
In furtherance of their aim to be market leaders in Belfast estate agency, Aria also offer help – in purely practical ways – to those on whose behalf they are trying to sell.
If, for example, their analysis of a property for sale in Belfast is that the likelihood would be enhanced as a result of some minor work which will cost comparatively little in monetary terms, but would be very helpful in yielding an overall result, not only will they advise it – they will also arrange to have it done by a team of tradesmen they have at their disposal.
Belfast is awash with homes for sale and estate agents hoping to cater for vendors and buyers alike. Because selling property can be difficult, using those who offer that little bit more when it comes to detail and expertise makes good sense.
No up-front fees coupled with a modern, fully professional, 365-days-a-year marketing strategy and the ready availability of tradesmen capable of making quick, inexpensive, price-enhancing improvements to your property make Aria particularly attractive estate agents.
Lift the phone and let them maximise your asset, your price and your prospects by virtue of the second-to-none service they provide.